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OMOI LIFE GOODS

PHILADELPHIA, PA ✸ 2023

LOGO / IDENTITY /
CUSTOM TYPE

Founded by Liz Sieber in 2006, OMOI is a life goods select shop located in Philadelphia’s Old City neighborhood. This identity is a unique favorite of mine — an example of what happens when a client falls in love with more than one logo option. It was a welcome challenge, and together we created a system that functioned much like their shop: a thoughtfully curated collection. A special shoutout goes to OMOI’s creative team for their beautiful and intentional application of the system we built — they saw potential in each mark and made sure no detail went to waste.

CREDITS:
Originating Studio / Mellow Gold Studio LLC
Photography / Monk R., OMOI Web Director
✸ The pamphlet design is not my own, only the featured logos.

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← Woodland Play Cafe
→ Rival Bros Coffee
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